Yoga Reimagined

Written By Jess Libert

image shot at Aro Ha

 

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.

Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.

 
Jess Libert
Jess Piet is a results-driven creative firecracker. Jess has managed social media services on multi-million dollar projects with Sears Holdings Corporation for Adam Levine and Nicki Minaj, and concepted + produced content for Jim Beam, Sauza, Hornitos, Maker's Mark, Skinnygirl and Justin Timberlake's Sauza 901. Her content brought Jim Beam its #1 all-time highest performing paid media content to date and Sauza 901 the #3 social engagement rate of all brands at Jim Beam Brands. She is also recognized for her Jim Beam Kentucky Fire billboard that stood in the Chicago Loop in 2014. Jess crafted language for point-of-sale & digital program collateral and built on-site activation campaigns from the ground up. Whether it’s delivering 73MM impressions or increasing social engagement over 80%, she creates engaging content that drives visits & increases leads & sales. Through social media, Jess built her brand jessundressed for her women's lifestyle blog: jessundressed.com. With such, she has cross-promoted & co-hosted for NIKE, SELF Magazine, TOPSHOP, Lady FootLocker, Bright Pink, FabFitFun & many others. Jess is a featured contributor at CheekyChicago.com for creating relevant lifestyle articles that drive 75,000 monthly unique visits with numerous articles that have been featured in the weekly newsletter’s Editor’s Picks.
www.jessundressed.com
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